Deadset is founded on the belief that apparel affects performance. That's why we treat the equipment you wear with the same obsessive attention as the equipment in your bag.

  • EVERY

    We over-engineer every detail that could contribute to your performance.

  • POSSIBLE

    We adapt innovations from other sports wherever they can improve golf apparel.

  • ADVANTAGE

    We put performance first, designing every product around the advantages it can deliver.

OUR APPROACH

We do not decorate golf apparel. We re-engineer technical garments from scratch in Montreal, QC, Canada.

OUR MISSION

Create things that help golfers shoot lower scores. Full stop.

Deadset began with a functional problem: golf polos tend to come untucked. So we applied what we'd learned over 15 years of working with the world's biggest sports brands to design a technical performance garment specifically for the motion of swinging a golf club. Providing other equipment-grade performance garments followed naturally.